GENEVA, Switzerland – “Welcome to Netflix! A subscription service providing streaming access to movies and television shows through certain Internet-connected TV’s, computers and other Netflix-ready devices”, says the promotional offer that hopes to turn Swiss TV viewers into subscribers.

CHF11.90 a month gives you access to the library of the largest video streaming distributor in the world. For less than the price of a pizza in Geneva, customers can get unlimited views of hundreds of thousands of titles on demand.

The first month is free, billing is automatic after that. The service can be cancelled at any time without the need for lengthy contracts.

Read the fine print however, because unlike Netflix in the US – where most of the shows are produced – and due to licensing concerns, you will only be able to stream video “within the country in which you have established your account and only in geographic locations where [Netflix] offer[s such] service and have licensed such movie or TV show.”

That, in less complicated terms means that if the Swiss public broadcaster RTS has licensed exclusive broadcast rights for say, Homeland, then, chances are you won’t be able to see the show on Netflix for some time.

Homes with several users – kids, anyone? – might have to get a larger plan to stream to more than one device at a time.

If you commute between France/Italy/Germany and Switzerland you might find additional restraints.

“The content that may be available to watch will vary by geographic location. Netflix will use technologies to verify your geographic location.” In France and Germany, CanalPlay and Sky Deutschland already own certain “first-playback” rights.

The streaming giant turned its sights to Europe in 2012, after expanding through North and Latin America.

The move was obvious for this growing video empire: Germany and France have the greatest number of broadband homes outside the US and Japan, followed closely by the UK.

Try it free for a month and let us know if you recommend it!

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